Sony has included a new 4K processor X1 engine in these new LED television for better clarity. color accuracy and contrast. The new processor includes 4K X-Reality PRO up scale technology which can scale up images irrespective of the pixel count from the image source. The technology also includes HEVC and VP9 which can receive 4K distribution services and YouTube in 4K. To ensure vivid colors on Triluminos display,  Bravia LED TVs use dynamic color correction and X-tended dynamic range Contrast enhancement feature for deeper blacks and high brightness level. With Android TV software running, you will have full access to Google search, Play Store and other services part of Google’s rich ecosystem. Then there is ClearAudio+ immersive surround sound experience completing the entertainment package.

The new Sony Bravia 4K LED TVs will be available at Sony centers and other major retail stores in India. Four of these are already selling in the price range of 69,900 INR to 132,900 INR. Nine others are scheduled to arrive in August and September 2015.